Coffee with character—product branding that feels bright and organized, creative and collected 

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Client
Candid Coffee Co.

Services
Branding
Art Direction
Packaging

Case Study
Caza case studies are brands available for purchase

Featuring original artwork by Cazacraft, Candid Coffee Co. invokes a bright, fun, and polished design aesthetic with a playful emphasis on what coffee means to us–– bright and organized, creative and collected. Packaged to stand out on the shelf and crafted to spark inspiration, Candid Coffee Co. delivers quality and vibrancy to fuel your day.

More info
This case study* is an exercise on applied design concepts. Psychology of product design, marketing, and bold, fun illustration are joined together in a brand design evoking the feeling of the product itself. 

*Caza case studies are customizable brands available for purchase.
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